THROUGH THE LOOKING GLASS, PART TWO You Say Surf Expo Is Just A Greasy Bro-Down — We Say It’s The Most Important Industry Gathering Of The Year By Nick McGregor
The debate
will forever rage over whether Surf Expo is a necessary or gratuitous
gathering. Girls in skimpy outfits on one hand… all of our sport’s heaviest
hitters on the other. A non-stop, beer-fueled rager… an endless procession of
productive sales meetings. The opportunity to score some free schwag… the
opportunity to meet your heroes. An inundation of junk… a plethora of useful,
innovative products. Like anything in life, Surf Expo is what you make of it.
And this January, ESM tried to cover
all the bases, tackling the 2012 East Coast Surfing Hall Of Fame induction, the
5th Annual Florida Shape-Off, the 2012 ESA Allstar Team, the SUP demos, the
skate contests, the product showcases, the event previews, the roster changes,
the industry parties, the juicy gossip, the free concerts, and all the infinite
meet-ups in between. You might still be nursing your Surf Expo hangover, but
we’re still combing through the promising leads that point to 2012 being one of
the best years yet for our magazine, our coast, our athletes, and our industry.
It’s all about perspective — so here’s our second view Through The
Looking Glass.
17th Annual Quiksilver King Of The Peak Set
To Go Down In Solid Northeast Swell Conditions On November 6th-7th By
Nick McGregor; Captions by Dick “Mez” Meseroll READ MORE…
TENS ACROSS THE BOARD Blue Skies, Thousands Of Surf Fans, Pumping Head-High Peaks, And Red-Hot Performances All Combine For Spectacular Final Day Of Quiksilver Pro New York
STORMY WEDNESDAY & THURSDAY Cory Robbed, Gabe Bounced, Bobby Suspended, Damien And CJ Out, Kelly Swept Straight Into Round Four… What A Couple Of Days In New York
