Says Jesse Heilman: "The year that I won, I just remember having my brother there pumping me up before each heat, and my dad stressing me out over the phone. That's what really comes to mind when I think of ESA Easterns -- family. I really liked watching how into the competition the families got." Greg, Gina, Evan, and Eric Geiselman will concur: Easterns is a family thing. Always has been. Photo: DJ Struntz/ Surfing Magazine

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